Your customers are the most important part of your business as they are the reason why you make profits. However, sometimes circumstances happen which may force you to close shop or step down from your position as salesmen. You will be required to inform your customers of the changes. Without much ado, therefore, here is a guideline on how to write an effective retirement letter.
First, thank them for the years of business you had with them and the good working relationship. Let them know how much you appreciate them and that you look forward to having them in the next position in case you are moving from one company to another as a sales person.
Secondly, you will need to let them know on the exact date your retirement takes effect so they can be prepared. If need be, give them a reason why you are retiring, but if it’s personal, you don’t need to get into details. Also on your retirement letter, let them know how any existing orders will be handled and assure them that their will have their requirement processed prior to the retirement day. If you are stepping down from a sales job, inform them of the next person who will be taking the business and highlight how qualified they are so your clients can trust them.
The last, part is to wish them all the best in their future endeavors. If possible, point them towards another business that will be supplying the same products or services. If you will be terminating your company email address and contact, you can also offer an alternative address they can reach you on before the retiring day.
With a retirement letter, keep it shot simple and to the point. Sign off with your name at the bottom and perhaps the position you previously held.